Purpose:
Under the direction of the Director of Operations, the Marketing Project coordinator will facilitate and drive marketing projects in relation to all Regular Baptist Ministries.

Major Responsibilities:

• Serve as liaison to all ministries which will include: idea generation, project driver, and coordination of efforts.
• Develop, implement, and monitor effectiveness of promotional strategy including advertising, direct-to-customer communications, conference materials, web prescence, etc. for all Regular Baptist Ministries.
• Manage and monitor program for assessing potential markets and customer demand including customer feedback.
• Provide marketing resources for sales personnel as requested by Business Director.
• Continuously gather and share professional, technical, and trade developments essential to the marketing of the company’s products.
• Evaluate and recommend strategic partnerships.
• Create PowerPoint and other presentation resources.
• Evaluate and recommend new products for development or acquisition.
• Create and manage mailing lists for marketing pieces.
• Corporate communications (i.e., press releases, web communications, magazines articles)

Key Interaction:

• Coordinate marketing projects with staff of each ministry.
• Communicate with sales personnel and directly with existing and potential customers to determine customer demand and requirements

Knowledge, Skills and Abilities:

• Commitment to mission of Regular Baptist Ministries
• Minimum of 5 years of relevant marketing management experience
• BA or BS in business, marketing, or closely related area
• Track record as an effective project manager
• Strengths in the following: organizational skills, analytical skills, verbal and written skills, proactive, strategic thinking skills, ability to work independently, as well as in a team, solid decision-making skills
• Ability to communicate and collaborate with leadership
• Church ministry experience required (staff or volunteer)
• Knowledge of Christian publishing preferred
• Proficiency in MS Office applications required

This job description should not be construed to imply that these requirements are the exclusive standards of the position. Incumbents may be required to follow any other instructions, and perform any other related duties that may be required by their supervisor.